NOORDKADE

CLIENT

Private

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DESCRIPTION

Over the past months, a selection of my AR collages was on display at De Noordkade in Veghel as part of my solo exhibition. For this occasion, I also created a new artwork that places the iconic location of De Noordkade at its heart.

The building, which is over 100 years old, has a rich and layered history: from animal feed factory to Veghel’s leading cultural hotspot. To give this transformation greater meaning and depth, I coined the slogan ‘Voer voor cultuur’ (Fuel for Culture)

This multi-layered history is brought together in a collage that comes to life through augmented reality. The artwork has since been sold and is expected to find a permanent home at De Noordkade.

WATCH IT COME TO LIFE

To watch and hear it with augmented reality download the (free) Artivive app for iPhone and Android: