CLIENT
Holland Art Group
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DESCRIPTION
Santino (wholesaler in casual workwear) is celebrating its 30th anniversary this year. Holland Art Group asked me to design a work of art for this occasion. This collage forms the basis for, among other things, the Santino electric Mini art car. 30 of these Minis were made, all numbered and signed. On September 1st, the art cars were handed over to their 30 new owners, all partners of Santino.
In addition to the Mini art car, the collage has also been translated into the MATE electric art bike (edition of 35), the Santino beer keg and a classic 1993 Mini Cooper.
AUGMENTED REALITY
The artwork, the 30 Minis and the beer kegs are all equipped with AR. You can watch it all come to life by using Artivive (a free app).
1. SANTINO ELECTRIC MINI ART CAR
2. SANTINO MATE ELECTRIC ART BIKE
3. SANTINO BEER KEG
4. MIXED MEDIA ON CANVAS (200X95CM)
5. 1993 SANTINO MINI ARTCAR (1 COPY)
WATCH IT COME TO LIFE
To watch and hear it all with augmented reality download the (free) Artivive app for iPhone and Android:
THE MAKING OFF
(Video by Videoverteller)
